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Boush, David M:
Mediating advertising effects.
[2001]
Author
Boush, David M
Bryant, Jennings (1)
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adolescent
(1)
advertising competence
(1)
advertising effect
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attention
(1)
attitude formation
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child
(1)
cognitive development
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commercial television
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communication strategy
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consumer
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family
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family member
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literature review
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contribution
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2000-2009
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english
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